Logo We Are Retail Media
Acteur référent du Retail Media en Europe, Veepee|ad vous accompagne dans vos activations médias on-site et off-site, grâce à ses solutions Display, Search et Social Retail, sa solution d’extension d’audience Adot, et ses expertises Studio et Insights.

 

Nos solutions
Display Retail

Display Retail

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Social Retail

Social Retail

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Search Retail

Search Retail

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Adot

Adot

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SOCIAL RETAIL

 LE CLUB, the Social Retail platform to activate Veepee members

Activate your target audience by joining our animation program

Join Le Club, the Social Retail platform hosted on the Veepee website, and activate your target audience through disruptive media devices to: work on your brand preference, engage your customers, educate them about your products & innovations, generate authentic content, drive tests and sales, collect insights, etc.

Social_Retail_KV-1 (1)

 

 

+640K Veepee members already registered on Le Club

 

+135 brands activated since launch in March 2023

 

25%
weekly stickiness 

#UGC

User Generated Content #UGC

Everyday brand recommendation

For all sectors: fashion, beauty, home, food, leisure...

Open to all audience profiles

Creators of authentic and engaged contents (UGC)

Nano Influencers

Consumers who like to recommend products to their personal off & online networks.

 

0 to 1,000 subscribers

Micro Influencers

Creators of organic or paid content for engaged, affinity-based communities.

 

1,000 to 100k subscribers

Macro Influencers

Professionals who have a large audience and produce premium content.

 

100k to 1M subscribers

Star Influencers

Star Influencers creating UGC content with over a million subscribers

 

>1M subscribers

A gamification system

To boost organic contributions

Each mission given on the platform

entitles members to points, then to statuses

triggering Veepee voucher-type rewards

High-impact advertising

4 types of Social Retail activation

Social Challenge

 

Engage your audience with contests, generating on-site or social media content and e-commerce opporunities

Social Testing

 
Turn your audience into brand ambassadors by offering product trials to share on your strategic touchpoints.

Social Events

 

Create a brand experience such as live shopping, live talk, masterclass... with experts to boost your KPIs.

Social

Lab

 

Gather feedback through surveys or focus groups and co-develop your marketing mix.

Success Stories
Social Challenge and Live Shopping on Le Club for Coach

412 Challenge participants and 1,026 Live Shopping participants on Le Club as part of a 360° Retail Media campaign

A strategy of conquest with Social Testing
5 Social Testings carried out on Le Club to introduce 5 Weleda products/ranges as part of a 360° Retail Media campaign
 
 
Launch of the new Wellness app for Deezer

500 Veepee members were able to test and recommend the new “Zen by Deezer” application thanks to a Social Retail operation on Le Club.

Becoming an ambassador for Clarins

A Social Testing operation on Le Club to promote Clarins facial skincare products by inviting 500 women with an affinity for the brand and its products to become Clarins Ambassadors.

Interested in our Retail Media solutions ?

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