A multi-channel digital visibility strategyFrom discovery to target engagement and conversion on Veepee, with a data-driven approach to optimize results
A strategy of conquest with Social TestingThe first results of this annual plan are engaging: over 6 million impressions, ~200 pieces of content shared via Le Club and 78% new buyers.
A drive-to-store system to boost in-store trafficThree levers were activated: DOOH, Audio and Display, and targeting was precise thanks to Publicis' geomarketing tool “#GRID”.
Double targeting strategy with Drive to Web and Drive to Store objectives
The audio campaign achieved a completion rate of over 96%, and the carousel performed very well in terms of visibility: 71%.
Destocking operation combining branding, engagement and drive-to-store
A Display and CRM system generating over 27.5 million impressions and more than 4,300 sales
Carrefour and Veepee targeting to reach affinity audience
For this branding campaign, the activation of 4 formats on desktop and mobile reached 2.9 million unique visitors.
Video formats and contextual targeting for a brand awareness campaign
Over 7 million unique visitors to the video created by Studio Adot to promote Skoda's new “Enyaq” model
Low-carbon promotional campaign
70% less electricity consumption than originally estimated, thanks to our partner Impact Plus
Creation of “Floating Cards” for Loire Tourisme
A geolocalized campaign to promote 5 destinations in the Pays de la Loire region, conducted by Adot
Geolocation targeting of an affinity audience for McDonald's
A branding campaign run by Adot in partnership with Publicis to boost awareness of the McSmart menu
Product launch for Bugali
To support its launch on the French market, Bugali chose Veepee|ad with a campaign combining Social Retail, Display and CRM.
Creation of a dedicated website for Armor Lux
ArmorLux partners with Veepee|ad in its Branding communication campaign
Social Challenge #LookDeSaison for Damart
As a partner of Veepee on its Brandsplace, Damart has chosen to support its promotional operation on Le Club
Sponsored product and brand campaign for Elizabeth Arden
30% increase in sales traffic for Elizabeth Arden thanks to sponsored search
Multi-local, personalized targeting strategy for Euromaster
Adot helped Euromaster, Europe's leading tire and car care specialist, to increase traffic in its car centers.
Targeting an affinity audience during Black Friday for Xiaomi
Xiaomi called on Adot to support its communication campaign through the activation of a branding operation.
First Pink Card operation for Jonak
Jonak has chosen Veepee to drive traffic to its outlet and offer Veepee members an additional 10% off.
Geotargeted story format for the Arcachon Basin
Bassin d'Arcachon chooses Adot and SIBA to boost communications for Rugby World Cup 2023
Launch of the new Wellness app for Deezer
500 Veepee members were able to test and recommend the new “Zen by Deezer” application thanks to a Social Retail operation on Le Club.
Omnichannel and cross-device activation for La Poste
La Poste teams up with Adot and Blue 449 to boost the visibility of its Colissimo brand through a campaign combining Branding, Display and DOOH
Products sponsored by Royal Palace Bedding for intentional bedding buyers
Over 70% more visits to Royal Palace Bedding products thanks to sponsored search on Veepee
Promote an exclusive discount for Qui Toque
84,000 clicks on the Quitoque banner from the Veepee homepage thanks to this branding campaign
Creation of a dedicated website for Upway
More than 94,000 visits to the website created by the Veepeelad studio to promote Upway's products and services as part of its Branding operation.
New product promotion for Karcher
Veepee|ad, supported Karcher in its “Carte Rose” communication campaign: a 100% personalized campaign.
Become an ambassador for Clarins
A Social Testing operation on Le Club to promote Clarins facial skincare products by inviting 500 women with an affinity for the brand and its products to become Clarins Ambassadors.
Boosting traffic to a new IKEA store
A geolocalized Adot campaign to encourage affinity audiences to discover and visit the new IKEA store in Nice.
Exclusive promotion for Un Bon Maillot
Exceptional visibility in the Veepee universe for the Un Bon Maillot brand through the activation of a “Carte Rose” operation.
Promoting Valentine's Day menus for Picard
Over 9,800 sales thanks to Picard's omnichannel “Carte Rose” operation for Valentine's Day
Generating traffic and boosting in-store sales for Naturactive
Over 25,000 incremental visits for this unique “drive-to-pharmacies” campaign run by Adot and Spark Foundry
René Furterer sampling campaign
A 100% personalized Display operation to engage the audience, collect opt-ins and generate point-of-sale traffic